How to Build Accountability Among Your Employees

Here is a good blog post from one of my associates.

Check it out.

Go to: http://jksuccess.com/blog.asp

Let us create a blog for your business too.
Contact us today at 740-824-4842 or visit our website at:
http://newsletterville.com/blog_service.htm

What was that password?

Our software program SiteReminderPro has been tagged as a favorite in StumbleUpon and Digg.com.

This software program is incredible. It allows you to store all of your favorite URL?s, log in information, and passwords in one secure place. Great for: On line banking, Merchant accounts, EBay & auction sites, your website favorites, Social websites information: LinkedIn, Twitter, Facebook, Myspace, Plaxo, etc... and more! Check it out... go to: http://newsletterville.com/software/SRP_index.html

“Want to have your very own customized logo, icon, badge, or button?”

We create Customized Logos & Icons for your business, blogs, newsletters, websites, t-shirts, etc…

And now through June 15th you can save big $$$.

Take a look: Go to:
http://newsletterville.com/logo.htm
Sorrell Associates Marketing Service
NewsletterVille.com
StrategicPlanningSuccess.com

Blog Service Available TOO

As you know, we create customized newsletters for companies of all sizes. However, did you know we also create blogs?

Including content, layout, formatting, links, tags, categories, and any other information you would like in your blog. (Yes, we link it to your website)

Get started today. Click here or contact us today at 740-824-4842 or by e-mail.

I look forward to hearing from you.

Gary Sorrell ~ Sorrell Associates / NewsletterVille.com
740-824-4842 ~ Gary@newsletterville.com

PS - sign up for our Free Newsletter and receive 3 Free Special Reports...Instantly. Click here.
Free Special Reports
Free Report 1- 4 Time Saving E-Mail Tips.htm
Free Report 2- Do’s & Don’ts For E-Mail Subject Lines
Free Report 3- How To Encourage Visitors To Your Web Site
Plus an added report on the CanSpam law.

PSS – we have boiler plate newsletter templates too. Includes content, formatting, graphics, and layout. For the do it yourself style newsletter. Huge money saver!
Go to: http://www.newsletterville.com/boilerplate_newsletters.htm

Want to try a boiler plate newsletter for FREE? Click here

Software program updates - SiteReminderPro

NEW updates to SiteReminderPro. You can now quickly add a category, print, copy as text or html, and more. go to: http://tinyurl.com/agtlx6

Help promoting software programs

I am looking for ways to promote my two new software programs. Any suggestions?
Take a look:
SiteReminderPro >> http://tinyurl.com/agtlx6 <<
A new software program to eliminate the need for all of those post it notes of website log in's & passwords.

AND

Turbo Typer >> http://tinyurl.com/d9sx93 <<
Turbo Typer allows you to create tiny "snippets" or chunks of text and paste these into your software applications. If you have ever found yourself typing the same exact information over-and-over, you could be saving time by using Turbo Typer. Huge time saver!

All suggestions are appreciated.
Thanks, Gary Sorrell
Gary 740-824-4842 ~ Gary@newsletterville.com

SiteReminderPro Software's Positive Feedback

Enjoying more positive feedback on our SiteReminderPro software.
Check it out!
Go to the website here: http://newsletterville.com/software/SRP_index.html

This new software program will eliminate the need for all of those post it notes of website log in's & passwords. Just released and we are getting incredible feedback.

SiteReminderPro Software's Growing Uses

• Your Websites url's & log in information
• Blog link to quickly sign in and update your blog
• Membership sites log in info
• Twitter, Myspace, Linkedin, Plaxo, Facebook account info
• iGoogle, Google Analytics quick log in, & Google home page information & notes
• E-bay account information and notes
• Affiliate sites & tracking information
• Competitors sites info
• Credit Card and Bank accounts
• Take a look. Go to: http://newsletterville.com/software/SRP_index.html

New Software Program To Save Log In Information

Check out my new software program to eliminate the need for all of those post it notes of website log in's & passwords.

Just released and we are getting incredible feedback.

Take a look and let me know what you think. This is the webpage.
Go to the website here: http://newsletterville.com/software/SRP_index.html

How to improve your open rates.

To increase your open rate, you need to re-evaluate three things: your 1) content, 2) delivery time and day, and 3) contact list quality and age.

Check your content.

Use a recognizable "From" name. Make sure you use a "From" name and address that includes your name, company, product, or service name - whichever the recipient will know best. When you repeatedly brand the "From" line like this over time, you assure the recipient that the email is coming from a reliable and trusted source and builds familiarity and credibility.

Grab them with the "Subject" line. Make sure the subject is short and to the point, between 30 and 40 characters and no more than 5-8 words, and state a clear benefit to opening the email. Make sure the subject line does not look like spam. You do not want to use any unnecessary punctuation, all capitals, or have your email come across as a trick or gimmick.

Target your audience. Send a short survey to learn more about your audience. You can then segment your audience by saving respondents with similar interests and preferences into new contact lists.

Consider your delivery day and time. Industry statistics suggest that recipients are more receptive to offers in the mid-day, mid-week timeframe. See our previous blog on when to e-mail your newsletters.

Evaluate your list. Sometimes your email or survey content is good but, if you are getting a lot of bounced emails or any spam reports, your contact list needs cleaning. Keep your list up to date.

When you utilize an Internet program like Constant Contact, they have a report center so you can evaluate each e-mail blast including, open rate, click through, bounces, and spam reports.

Take a look at this system: click here or go to:

http://newsletterville.constantcontact.com

Please note that if you need any help feel free to give Sorrell Associates & Newsletterville.com a call at 740-824-4842.

Need help getting your marketing up and running? Contact us today.

Got Newsletter? Need Help?

Take a look at some of the newsletters that we have created for our clients.

Go to: http://www.newsletterville.com/page2.html

Also, you will find over 10 Free Newsletter Templates to use for your newsletters.

Free templates can be found at:

http://www.newsletterville.com/free_newsletter_templates.htm

Call or e-mail if you have any questions.

I look forward to hearing from you.

Gary 740-824-4842 ~ Gary@newsletterville.com

PS - sign up for our Free Newsletter and receive 3 Free Special Reports...Instantly. Click here.

Free Special Reports

• Free Report 1- 4 Time Saving E-Mail Tips.htm


• Free Report 2- Do’s & Don’ts For E-Mail Subject Lines


• Free Report 3- How To Encourage Visitors To Your Web Site


• Plus an added report on the CanSpam law.
  
  PSS – we have boiler plate newsletter templates too. Includes content, formatting, graphics, and layout. For the do it yourself style newsletter.
  
  Go to: http://www.newsletterville.com/boilerplate_newsletters.htm

How will my email campaign display in my contacts' different email programs?

Email clients can have various distinct ways of processing and displaying incoming emails. As a result, there may be variations in how emails display from one program to another. You cannot control the settings on the recipient’s computer or e-mail program. Some programs, like Outlook, have a setting to only download pictures when you click on them. Otherwise showing a box with a red “X” in it.

When you utilize an Internet program like Constant Contact, they have designed their templates to make these variations as small as possible. We can customize any of the templates to reflect your branding and / or website.
Take a look at this system: Go to http://newsletterville.constantcontact.com or click here

Here are a few guidelines to consider when creating your emails:

If you use background images, be sure to include a background color as well. That way, recipients who cannot view images will see the background color instead.

Use descriptive text or alt tags for all images that you do include.

When you use images, make sure you keep the text separate from the images, rather than including text as part of the image. This will ensure that recipients who cannot view images can still read your content.

In our next Blog, we will discuss how to improve your open rates.

Please note that if you need any help feel free to give Sorrell Associates & Newsletterville.com a call at 740-824-4842.

Need help getting your marketing up and running? Contact us today.

Got Newsletter?

Take a look at some of the newsletters that we have created for our clients.
Go to: http://www.newsletterville.com/page2.html

Also, you will find over 11 Free Newsletter Templates to use for your newsletters.
Free templates can be found at:
http://www.newsletterville.com/free_newsletter_templates.htm

Call or e-mail if you have any questions.
I look forward to hearing from you.
Gary 740-824-4842 ~ Gary@newsletterville.com

PS - sign up for our Free Newsletter and receive 3 Free Special Reports...Instantly. Click here.

• Free Report 1- 4 Time Saving E-Mail Tips.htm
• Free Report 2- Do’s & Don’ts For E-Mail Subject Lines
• Free Report 3- How To Encourage Visitors To Your Web Site
• Plus an added report on the CanSpam law.

PSS – we have boiler plate newsletter templates too. Includes content, formatting, graphics, and layout. For the do it yourself style newsletter.
Go to: http://www.newsletterville.com/boilerplate_newsletters.htm

How to add a sign up box to your web site

To create a website visitor signup box when using Constant Contact follow the steps below.

Note: This is an advanced topic and requires previous HTML knowledge.
Log into Constant Contact.

If you don’t have an account you can try if free for 60 days. Click here
http://newsletterville.constantcontact.com

Go to My Settings > Site Visitor Signup.

Click the "Start Wizard to generate HTML code" link under Step 1.
Select a form, button, or text link style. To view all of your style options at once, click the "Preview All Styles" link.

Customize the text, font, and colors to match your website. If applicable, you can select from image options as well. Please note that the options available to you depend on which signup box style you select in the previous step.

Email the HTML code to yourself and save for future reference.

To add the site signup box to your website, copy and paste the code into your page source and upload it to the web.

Notes:
If you are NOT familiar with HTML or do not have access to your web domain, forward the signup box code to your Webmaster and ask him or her to add the code for you. Or call Sorrell Associates & Newsletterville.com for help.

The site visitor signup box is designed specifically for websites and not for email communications. As a result of this, the HTML code you generate does not work in the Advanced Editor.
If you paste it into the email creation wizard, it will not appear as it did when previewed in the signup box wizard.

Email addresses entered into the signup box must be in xxx@yyy.zzz format and no more than 80 characters. Special characters such as ( ) < > [ ] , ; : \ etc. are generally not allowed. Similarly, non-ASCII characters such as € † ‡ ™ etc. are prohibited. This is the only level of verification for invalid email addresses currently in place.

Need help getting your marketing up and running? Contact us today.
In our next Blog post I will discuss: How will my email campaign display in my contacts' different email programs?

Got Newsletter? Need Help?
Take a look at some of our clients recent newsletters.
Go to: http://www.newsletterville.com/page2.html

Also, you will find over 10 Free Newsletter Templates to use for your newsletters.
Free templates can be found at:
http://www.newsletterville.com/free_newsletter_templates.htm

Call or e-mail if you have any questions.
I look forward to hearing from you.
Gary 740-824-4842 ~ Gary@newsletterville.com

PS - sign up for our Free Newsletter and receive 3 Free Special Reports...Instantly. Click here.
Free Special Reports
Free Report 1- 4 Time Saving E-Mail Tips.htm
Free Report 2- Do’s & Don’ts For E-Mail Subject Lines
Free Report 3- How To Encourage Visitors To Your Web Site
Plus an added report on the CanSpam law.

PSS – we have boiler plate newsletter templates too. Includes content, formatting, graphics, and layout. For the do it yourself style newsletter.
Go to: http://www.newsletterville.com/boilerplate_newsletters.htm

How to put your HTML newsletter on your web site

Open your newsletter in your e-mail program or via Constant Contact. http://newsletterville.constantcontact.com

On the tool bar click edit and select all.

Click copy.

Then open your web site development tool:
FrontPage, Dreamweaver, Godaddy, Joomla, etc... (Whatever program you or your web master uses to update your web site.

Create a new page and Paste your newsletter in this page.

Check the entire newsletter to make sure everything pasted correctly. IE: Pictures, links, content, etc...

Save the newsletter with a name you can easily remember. IE: Newsletter Name, Month, Year. (TheBottomLineInBusiness_December_2008)

Then publish it to your web site.

View your newsletter via the Internet to make sure it looks good.

Also, if you have a Newsletter Page on your web site that shows the list of all your newsletters, it would be good to add a link to this newly added newsletter.

Need help? Call Gary at 740-824-4842.
Sorrell Associates, LLC ~ Customized Newsletter Service - www.NewsletterVille.com

In our next Blog post I will discuss How to add a sign up box to your web site.

Need help getting your marketing up and running? Contact us today. Take a look at some of the newsletters that we have created for our clients.
Go to: http://www.newsletterville.com/page2.html

Also, you will find over 10 Free Newsletter Templates to use for your newsletters. Free templates can be found at: http://www.newsletterville.com/free_newsletter_templates.htm

Call or e-mail if you have any questions.
I look forward to hearing from you. 740-824-4842 ~ Gary@newsletterville.com

PS - Join our community and receive 3 Free Special Reports...Instantly.
Click here.
Free Special Reports

• 4 Time Saving E-Mail Tips


• Do’s & Don’ts For E-Mail Subject Lines


• How To Encourage Visitors To Your Web Site

Plus an added report on the CanSpam law.

PSS – we have boiler plate newsletter templates too. Includes content, formatting, graphics, and layout. For the do it yourself style newsletter. Go to: http://www.newsletterville.com/boilerplate_newsletters.htm

How to get through the spam filters

Creating a powerful newsletter to market your business doesn’t do any good if it looks like SPAM and/or ends up in a spam folder. Many spam filters will automatically delete or move to a folder anything that it deems as spam. Your goal must be to avoid having this happen to your carefully created newsletters.

Spam filters look at your e-mail messages and the words within it and compares it to the list of spam e-mails already identified. It is uncertain of all the science behind how all the spam filters work, and the creators keep this a secret, because the spammers would figure out how to get around them.

However; there are some elements that will most likely make your messages look like spam and therefore go into a spam or junk folder.

Make sure your newsletters and marketing messages follow these suggestions:

DON'T USER ALL CAPS in the subject line because it increases your changes of going into a spam folder.

Avoid words like “Free”, “Viagra”, “Casino”, “Mortgage”, “Sex”, etc… in the subject line too.

Don’t use repeating dollar signs $$$$$$$$$$$$$$$$$.

Be careful with punctuation in subject lines - content filters are counting any punctuation, particularly exclamation points and question marks, as spam indicators. Use them sparingly.

Watch commands or calls to action - many spam subject lines put verbs as calls to action in the subject line. Those most often include "Get," "Open," "Download," "Buy," "Save," Make, "Take" and "Respond."

Be careful with pronouns – more and more spam is coming with "You," "Your" and "I" as the first word in the subject line and is quickly being filtered. Use these sparingly.

Don’t use text messaging talk – stay away from using LOL, TBD, ETC… when sending your newsletters and marketing messages.

There are a lot of elements you need to know and keep track of in order to get your newsletters to be read. If you don’t have time to stay on top of the many changes and strategies, let us help you.
Call 740-824-4842 or visit our web site at http://www.newsletterville.com/

Or go to http://newsletterville.constantcontact.com/

In our next Blog post I will discuss How to put your HTML newsletter on your web site.

Got Newsletter? Need help getting your marketing up and running? Contact us today.
Take a look at some of the newsletters that we have created for our clients.
Go to: http://www.newsletterville.com/page2.html

Also, you will find over 10 Free Newsletter Templates to use for your newsletters.
Free templates can be found at:
http://www.newsletterville.com/free_newsletter_templates.htm

Call or e-mail if you have any questions.
I look forward to hearing from you.
Gary 740-824-4842 ~ Gary@newsletterville.com

PS - sign up for our Free Newsletter and receive 3 Free Special Reports...Instantly. Click here.
Free Special Reports

1. Free Report 1- 4 Time Saving E-Mail Tips.htm
2. Free Report 2- Do’s & Don’ts For E-Mail Subject Lines
3. Free Report 3- How To Encourage Visitors To Your Web Site

Plus an added report on the CanSpam law.

PSS – we have boiler plate newsletter templates too. Includes content, formatting, graphics, and layout. For the do it yourself style newsletter.
Go to: http://www.newsletterville.com/boilerplate_newsletters.htm