Content is what makes newsletters go around. So make sure your content is rich and useful to the end reader. You don’t have to write all the content yourself. You can use content that is already written just by adding the byline of the author (with permission of course) Or we can provide content and/or a writer for specific information.
Watch out for free content – they may contain hidden links, trackings, or a long byline. This promotes the author more than you and could harness a computer virus. A couple of sources are: E-zine.com and Ezinearticles.com – Make sure you read their use policy.
When you explore Sorrell Associates Customized Newsletter Service, you will find that we have articles & content for many applications. As well as over 300 writers available. With our newsletter service, we provide some or all of the content.
Also, keep in mind that people like things for free. So great how to tips are an excellent way to keep people reading. Also, provide a free gift when people sign up for your newsletter. This could be an e-book, special reports, etc…
Contests are another thing people like. You could have a contest on just about anything. (Like filling a job order). The person that gives you a candidate to present and they get the job, gets X.
Need help getting your marketing up and running? Contact us today.
In our next Blog post I will discuss How to get your e-mail newsletters to be read.
Got Newsletter? Need Help?
Take a look at some of the newsletters that we have created for our clients.Go to: http://www.newsletterville.com/page2.html Also, you will find over 10 Free Newsletter Templates to use for your newsletters.
Free templates can be found at:http://www.newsletterville.com/free_newsletter_templates.htm
Call or e-mail if you have any questions.
I look forward to hearing from you.
Gary 740-824-4842 ~ Gary@newsletterville.com
PS - sign up for our Free Newsletter and receive 3 Free Special Reports...Instantly. Click here.
Free Special Reports
*Free Report 1- 4 Time Saving E-Mail Tips.htm
*Free Report 2- Do’s & Don’ts For E-Mail Subject Lines
*Free Report 3- How To Encourage Visitors To Your Web Site
*Plus an added report on the CanSpam law.
PSS – we have boiler plate newsletter templates too. Includes content, formatting, graphics, and layout. For the do it yourself style newsletter.
Go to: http://www.newsletterville.com/boilerplate_newsletters.htm